Named for the historic district along the edge of Oakland’s Lake Merritt, Lakeshore is a custom-built modular WordPress theme packed with features built for campaigns with a professional digital presence without ever touching code.
Additional features
Built to handle your content needs at any given moment in the campaign with responsive and tested configurable modules—no coding required.
Easy to configure and fully customizable
Built on the architecture of the premium plugin Advanced Custom Fields PRO, customize the look-and-feel of your website and integrate third-party tools for email and donor acquisition as well as Google Tag Manager and UserWay accessibility.
Drag-and-drop homepage
Select from a suite a pre-built reusable modules and drag-and-drop them in any order to create your unique homepage layout.
Seamlessly CRM platform integration
Select your CRM platform for email acquisition and include a URL to the default signup form. Integrated and styled throughout the site without ever touching code. Support for most the major Democratic-aligned platforms like ActionKit, Action Network, NGPVAN/EveryAction, Campaign Deputy, ActBlue, Numero, Switchboard, as well as MailChimp.
Homepage Modules
The drag-and-drop homepage includes more than a dozen reusable modules. Avoid the cookie cutter look and prioritize them as desired.
Customizable popup on homepage
List build or seek, seek to convert donors, or include a message with the homepage popup. Upload an image or add a YouTube video with the preview image drawn from the platform. Upload an image to display a high resolution photo instead
Featured section with four configurable layouts
Select from four featured section layouts—background image, background video, image and text, or overlap—and three calls-to-action—email signup, contribution ask, and button—with support for a YouTube video played in a lightbox.
Tabbed content
Break content up into separate tabs with labels and support for text and image side-by-side within each tab.
Stylized text or split layout with image
Select between a stylized text-heavy content block with the campaign state in the background or a split layout with content opposite a large square image.
Highlighted policies
Select up to four policy initiatives to feature on the homepage with direct links to read more. If none selected, it defaults to showing four policies at random
Featured video
Display a featured YouTube video with the thumbnail drawn directly from the platform. To display a larger video, upload a high-resolution image in lieu of the YouTube thumbnail. Video plays in a lightbox.
Bluesky integration
Display the most recent Bluesky post from the account identified in the Yoast SEO social media account settings.
Featured store items
Upload product images, add names and pricing for each item, and link to a separate storefront such as Shopify, ActBlue, or any other third-party platform.
Request a demo for the full suite of homepage modules. Special requests for custom modules available for an additional fee.
Custom Gutenberg Blocks
Lakeshore includes a wide variety of custom Gutenberg blocks built to tell your story in a compelling fashion and convert curious visitors into supporters and donors.
CRM signup form for email acquisition
Within page or post content, easily add a signup form for email acquisition. Use a unique form URL or the default form URL used throughout the site. Support for Action Network, ActionKit, NGPVAN/EveryAction, and more.
Preset contribution buttons for donor acquisition
Make an explicit ask for visitors to donate. Use a unique form URL or the default form URL used throughout the site. Support for ActBlue, NGPVAN/EveryAction, and Numero.
YouTube video carousel
Add YouTube videos to a carousel with the preview image taken directly from YouTube and a custom title.
Social media toolkit
Provide supporters with pre-written messages about your candidacy, why you’re running and what you’re fighting for in this campaign. Support for sharing to Bluesky, Twitter, and Facebook.
Request a demo for the full suite of custom Gutenberg blocks. Special requests for additional blocks with specific functionality also available for an additional fee.
Tier I features:
— Integrate existing campaign brand (logos, fonts, colors, etc.) throughout website— Seamless website integration of CRM platforms for email and donor capture— Drag-and-drop homepage modules— Custom Gutenberg blocks— Premium WordPress plugins: Advanced Custom Fields PRO ($350/year value)— Initial onboarding via screenshare training to walk through backend and site features— 10% off new branding exploration for logos, typography, and color palette (up to $250 value)— 10% off hourly rate for design and development of new features post-launchTier I features PLUS
— Design customizations— Creative strategy and execution on content build out— 25% off new branding exploration for logos, typography, and color palette (up to $625 value)— 33% off CRM template customizations (up to $165 value)— 25% off hourly rate for design and development of new features post-launch— 50% off reconnect fee on future re-use ($125 value)Tier I and II features PLUS
— Design and functionality customizations— 50% off new branding exploration for logos, typography, and color palette (up to $1,250 value)— Included: CRM template customizations (up to $500 value)— Included: ActBlue Donor Display plugin ($49 value)— 33% off hourly rate for design and development of new features post-launch— $0 reconnect fee on future re-use ($250 value)* Delivery timeline contingent upon client approvals and receipt of creative assets—photography, raw video files and, if necessary, existing campaign branding such as brand guidelines, logos in proper formats, color palette, etc.